{"id":19709,"date":"2024-03-27T16:15:38","date_gmt":"2024-03-27T20:15:38","guid":{"rendered":"https:\/\/leger360.com\/leger-ai\/"},"modified":"2026-04-01T14:59:00","modified_gmt":"2026-04-01T18:59:00","slug":"leger-ai","status":"publish","type":"page","link":"https:\/\/leger360.com\/en\/leger-ai\/","title":{"rendered":"Leger AI"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.23.4&#8243; _module_preset=&#8221;default&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_stops=&#8221;#ffffff 0%|rgba(255,255,255,0.9) 49%|#ffffff 100%&#8221; background_color_gradient_overlays_image=&#8221;on&#8221; background_image=&#8221;https:\/\/leger360.com\/wp-content\/uploads\/2023\/10\/gradient_rouge_01.png&#8221; custom_padding=&#8221;35px||0px||false|false&#8221; scroll_fade=&#8221;0|30|30|77|100%|100%|0%&#8221; motion_trigger_start=&#8221;bottom&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;3_5,2_5&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; transform_scale_tablet=&#8221;&#8221; transform_scale_phone=&#8221;&#8221; transform_scale_last_edited=&#8221;on|desktop&#8221; transform_translate_tablet=&#8221;&#8221; transform_translate_phone=&#8221;&#8221; transform_translate_last_edited=&#8221;on|desktop&#8221; transform_translate_linked=&#8221;off&#8221; transform_rotate_tablet=&#8221;&#8221; transform_rotate_phone=&#8221;&#8221; transform_rotate_last_edited=&#8221;on|desktop&#8221; transform_skew_tablet=&#8221;&#8221; transform_skew_phone=&#8221;&#8221; transform_skew_last_edited=&#8221;on|desktop&#8221; transform_origin_tablet=&#8221;&#8221; transform_origin_phone=&#8221;&#8221; transform_origin_last_edited=&#8221;on|desktop&#8221; transform_styles_last_edited=&#8221;on|desktop&#8221; custom_margin=&#8221;||16px||false|false&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;5px||5px|||&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;||0px||false|false&#8221; transform_styles_tablet=&#8221;&#8221; transform_styles_phone=&#8221;&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; transform_styles__hover_enabled=&#8221;on|hover&#8221; transform_scale__hover_enabled=&#8221;on|hover&#8221; transform_translate__hover_enabled=&#8221;on|desktop&#8221; transform_rotate__hover_enabled=&#8221;on|desktop&#8221; transform_skew__hover_enabled=&#8221;on|desktop&#8221; transform_origin__hover_enabled=&#8221;on|desktop&#8221;][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Aptos Semi Bold||||||||&#8221; text_text_color=&#8221;#2E2E30&#8243; text_font_size=&#8221;28px&#8221; text_line_height=&#8221;1em&#8221; header_font=&#8221;Aptos Semi Bold||||||||&#8221; header_font_size=&#8221;28px&#8221; width=&#8221;100%&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||20px||false|false&#8221; custom_margin_tablet=&#8221;0px||20px||false|false&#8221; custom_margin_phone=&#8221;0px||20px||false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;28px&#8221; text_font_size_phone=&#8221;28px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_font_size_tablet=&#8221;28px&#8221; header_font_size_phone=&#8221;28px&#8221; header_font_size_last_edited=&#8221;on|desktop&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1>Leger AI<\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;7a0247b5-e47a-4d0c-97aa-48d6e8e7ca05&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1><span>Artificial Intelligence Guided by <span style=\"color: #ff0000;\">Human Intelligence<\/span><\/span><\/h1>\n<h1><\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;28cfcf78-1bee-4815-a9d5-6caa8f7a4b47&#8243; text_font=&#8221;Aptos||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_line_height=&#8221;1.5em&#8221; width=&#8221;75%&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|desktop&#8221; custom_margin=&#8221;0px||7px||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span>At Leger, we believe artificial intelligence does not replace human intelligence; it amplifies it. We integrate AI into our day-to-day practices to help our clients access strategic insights faster and uncover learnings that traditional research methods alone could never reveal. While AI accelerates the analysis of information at scale, our human expertise and methodological rigor ensure its reliability and turn it into actionable recommendations.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][dsm_card button_css=&#8221;hs-cta-trigger-button hs-cta-trigger-button-208453853519&#8243; title=&#8221;Try Smart Persona Powered by Leger&#8221; image_as_background=&#8221;off&#8221; content_padding=&#8221;35px|35px|35px|35px|true|true&#8221; button_text=&#8221;Contact us to learn more about the solution&#8221; button_url_new_window=&#8221;1&#8243; content_padding_tablet=&#8221;&#8221; content_padding_phone=&#8221;&#8221; content_padding_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Aptos|600|||||||&#8221; header_font_size=&#8221;20px&#8221; 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custom_margin_phone=&#8221;30px||||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;||||false|false&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; button_bg_color__hover=&#8221;RGBA(255,255,255,0)&#8221; button_bg_color__hover_enabled=&#8221;on|desktop&#8221;]<\/p>\n<p>Smart Persona, powered by Leger, is an AI-driven solution that enables real-time conversations with custom-built synthetic personas, turning weeks of research into actionable insights in seconds.<\/p>\n<p>[\/dsm_card][dsm_card button_css=&#8221;hs-cta-trigger-button hs-cta-trigger-button-208453853519&#8243; title=&#8221;Accelerate Decision-Making &#8221; image_as_background=&#8221;off&#8221; content_padding=&#8221;35px|35px|35px|35px|true|true&#8221; button_text=&#8221;Try it today&#8221; button_url_new_window=&#8221;1&#8243; content_padding_tablet=&#8221;&#8221; content_padding_phone=&#8221;&#8221; content_padding_last_edited=&#8221;on|desktop&#8221; 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button_custom_padding_last_edited=&#8221;on|desktop&#8221; custom_margin=&#8221;50px||3px||false|false&#8221; custom_margin_tablet=&#8221;75px||3px||false|false&#8221; custom_margin_phone=&#8221;30px||||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;||||false|false&#8221; hover_enabled=&#8221;0&#8243; border_radii=&#8221;on|10px|10px|10px|10px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; button_bg_color__hover=&#8221;RGBA(255,255,255,0)&#8221; button_bg_color__hover_enabled=&#8221;on|desktop&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><span data-contrast=\"auto\" xml:lang=\"EN-US\" lang=\"EN-US\" class=\"TextRun SCXW128555563 BCX0\"><span class=\"NormalTextRun SCXW128555563 BCX0\">Integrate AI-moderated interviews in your qualitative research to capture real, dynamic conversations at<span>\u00a0<\/span><\/span><span class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW128555563 BCX0\">scale<\/span><span class=\"NormalTextRun SCXW128555563 BCX0\">. Uncover the \u201cwhy\u201d<\/span><span class=\"NormalTextRun SCXW128555563 BCX0\"><span>\u00a0<\/span>behind<span>\u00a0<\/span><\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW128555563 BCX0\">behaviours<\/span><span class=\"NormalTextRun SCXW128555563 BCX0\"><span>\u00a0<\/span>and get actionable results in as little as 72 hours.<\/span><\/span><span class=\"EOP Selected SCXW128555563 BCX0\" data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p>[\/dsm_card][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#EEEEEF&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;-90px||||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; 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header_2_font_size=&#8221;50px&#8221; header_2_line_height=&#8221;1em&#8221; width=&#8221;100%&#8221; width_tablet=&#8221;90%&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;on|desktop&#8221; custom_margin=&#8221;||17px|||&#8221; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;40px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;50px&#8221; header_2_font_size_phone=&#8221;36px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><span>Our <span style=\"color: #ff0000;\">Approach<\/span> to Artificial Intelligence<\/span><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;80%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;||6px|||&#8221; 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button_text_color=&#8221;#000000&#8243; button_bg_color=&#8221;RGBA(255,255,255,0)&#8221; button_border_width=&#8221;0px&#8221; button_font=&#8221;Aptos|700|||||||&#8221; button_icon=&#8221;&#x24;||divi||400&#8243; button_icon_color=&#8221;#ED1C24&#8243; button_on_hover=&#8221;off&#8221; button_custom_padding=&#8221;10px||10px||true|false&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;25px|25px|25px|25px|true|true&#8221; custom_padding_tablet=&#8221;25px|25px|25px|25px|true|true&#8221; custom_padding_phone=&#8221;25px|25px|25px|25px|true|true&#8221; custom_padding_last_edited=&#8221;on|desktop&#8221; header_font_size_tablet=&#8221;24px&#8221; header_font_size_phone=&#8221;24px&#8221; header_font_size_last_edited=&#8221;on|desktop&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; button_bg_color__hover=&#8221;RGBA(255,255,255,0)&#8221; button_bg_color__hover_enabled=&#8221;on|hover&#8221; button_border_width__hover=&#8221;1px&#8221; button_border_width__hover_enabled=&#8221;on|hover&#8221; button_border_color__hover=&#8221;#ED1C24&#8243; button_border_color__hover_enabled=&#8221;on|hover&#8221; button_icon_color__hover=&#8221;#000000&#8243; button_icon_color__hover_enabled=&#8221;on|hover&#8221; button_text_color__hover=&#8221;#ED1C24&#8243; button_text_color__hover_enabled=&#8221;on|hover&#8221;]<\/p>\n<p data-start=\"64\" data-end=\"394\">For us, the true power of artificial intelligence rests on two inseparable pillars: reliable data and proven expertise. That is exactly what Leger delivers to its clients. Backed by the unmatched quality of our panel and the expertise of more than 320 professionals, we are uniquely positioned to fuel artificial intelligence solutions that are high-performing, trustworthy, and genuinely useful for decision-making.<\/p>\n<p data-start=\"64\" data-end=\"394\"><span><strong>Our vision is clear:<\/strong> artificial intelligence does not replace human intelligence; it amplifies it. AI is a tool that strengthens human expertise. It automates and accelerates certain stages of analysis, while freeing up time for what truly matters: analyzing, interpreting, and transforming data into meaningful, actionable insights.<\/span><\/p>\n<p data-start=\"64\" data-end=\"394\"><span><\/span><\/p>\n<p data-start=\"64\" data-end=\"394\"><span><strong>At Leger, AI is not just artificial intelligence; it is <span style=\"color: #ff0000;\">augmented intelligence<\/span>.<\/strong><\/span><\/p>\n<p>[\/dsm_card][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_direction=&#8221;90deg&#8221; background_color_gradient_stops=&#8221;rgba(46,46,48,0.85) 41%|rgba(46,46,48,0.5) 100%&#8221; background_color_gradient_overlays_image=&#8221;on&#8221; background_image=&#8221;https:\/\/leger360.com\/wp-content\/uploads\/2026\/01\/AdobeStock_576595621-scaled.jpeg&#8221; background_position=&#8221;top_center&#8221; background_vertical_offset=&#8221;20%&#8221; custom_padding=&#8221;35px|35px|35px|35px|true|true&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_id=&#8221;webinar&#8221; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;500a6429-ae24-487e-8201-265bdf91927e&#8221; header_font=&#8221;Aptos Bold|700|||||||&#8221; header_text_color=&#8221;#FFFFFF&#8221; header_line_height=&#8221;1.2em&#8221; header_2_font=&#8221;Aptos||||||||&#8221; header_2_text_color=&#8221;#FFFFFF&#8221; header_2_font_size=&#8221;30px&#8221; header_2_line_height=&#8221;1em&#8221; width=&#8221;80%&#8221; width_tablet=&#8221;90%&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;on|desktop&#8221; custom_margin=&#8221;||17px||false|false&#8221; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;40px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_phone=&#8221;36px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><span>Leger AI: Discover Our Innovation in Synthetic Personas<\/span><\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;28cfcf78-1bee-4815-a9d5-6caa8f7a4b47&#8243; text_font=&#8221;Aptos||||||||&#8221; text_text_color=&#8221;#FFFFFF&#8221; text_line_height=&#8221;1.5em&#8221; width=&#8221;80%&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|desktop&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;-2px||18px||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span>Missed our webinar on Smart Persona powered by Leger? Watch it now to learn how synthetic data is transforming the way organizations understand their audiences.<\/span><\/p>\n<p><span>Here is what is included in the webinar:<\/span><\/p>\n<p>[\/et_pb_text][dsm_icon_list icon_color=&#8221;#FFFFFF&#8221; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#FFFFFF&#8221; min_height=&#8221;16px&#8221; custom_margin=&#8221;||11px|||&#8221; text_text_shadow_style=&#8221;preset3&#8243; text_text_shadow_horizontal_length=&#8221;0.2em&#8221; text_text_shadow_color=&#8221;rgba(0,0,0,0.56)&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][dsm_icon_list_child text=&#8221;The vision and collaboration driving this new approach&#8221; font_icon=&#8221;&#x5e;||divi||400&#8243; icon_font_size=&#8221;30px&#8221; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Aptos Semi Bold||||||||&#8221; text_font_size=&#8221;18px&#8221; global_colors_info=&#8221;{}&#8221;][\/dsm_icon_list_child][dsm_icon_list_child text=&#8221;How synthetic personas work \u2014 and the value they unlock for organizations&#8221; font_icon=&#8221;&#x5e;||divi||400&#8243; icon_font_size=&#8221;30px&#8221; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Aptos Semi Bold||||||||&#8221; text_font_size=&#8221;18px&#8221; global_colors_info=&#8221;{}&#8221;][\/dsm_icon_list_child][dsm_icon_list_child text=&#8221;A live demonstration (case study)&#8221; font_icon=&#8221;&#x5e;||divi||400&#8243; icon_font_size=&#8221;30px&#8221; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Aptos Semi Bold||||||||&#8221; text_font_size=&#8221;18px&#8221; global_colors_info=&#8221;{}&#8221;][\/dsm_icon_list_child][dsm_icon_list_child text=&#8221;How to put this tool to work to accelerate decision-making&#8221; font_icon=&#8221;&#x5e;||divi||400&#8243; icon_font_size=&#8221;30px&#8221; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Aptos Semi Bold||||||||&#8221; text_font_size=&#8221;18px&#8221; global_colors_info=&#8221;{}&#8221;][\/dsm_icon_list_child][\/dsm_icon_list][et_pb_button url_new_window=&#8221;on&#8221; 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button_text=&#8221;Download the presentation&#8221; module_class=&#8221;hs-cta-trigger-button hs-cta-trigger-button-208387167539&#8243; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_border_width=&#8221;0px&#8221; custom_padding=&#8221;0px|0px|0px|0px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; button_bg_color__hover=&#8221;&#8221; button_bg_color__hover_enabled=&#8221;on|desktop&#8221; button_custom_margin_tablet=&#8221;0px||||false|false&#8221; button_custom_margin_phone=&#8221;0px||||false|false&#8221; button_custom_margin_last_edited=&#8221;on|desktop&#8221; button_custom_padding_tablet=&#8221;|||0px|false|false&#8221; button_custom_padding_phone=&#8221;|||0px|false|false&#8221; button_custom_padding_last_edited=&#8221;on|desktop&#8221; button_border_width__hover=&#8221;0px&#8221; button_border_color__hover=&#8221;RGBA(255,255,255,0)&#8221; button_icon_color__hover=&#8221;#FFFFFF&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; custom_padding=&#8221;19px||50px|||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row disabled_on=&#8221;on|off|off&#8221; _builder_version=&#8221;4.23.4&#8243; _module_preset=&#8221;default&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.23.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;500a6429-ae24-487e-8201-265bdf91927e&#8221; header_font=&#8221;Aptos Bold|700|||||||&#8221; header_text_color=&#8221;#FFFFFF&#8221; header_line_height=&#8221;1.2em&#8221; header_2_font=&#8221;Aptos||||||||&#8221; header_2_text_color=&#8221;#000000&#8243; header_2_font_size=&#8221;50px&#8221; header_2_line_height=&#8221;1em&#8221; width=&#8221;100%&#8221; width_tablet=&#8221;90%&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;on|desktop&#8221; custom_margin=&#8221;||17px|||&#8221; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;40px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;50px&#8221; header_2_font_size_phone=&#8221;36px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><span>Our <span style=\"color: #ff0000;\">Scientific Comittee<\/span><\/span><\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span>Recognizing the importance of strong AI governance, we have established a Scientific Committee made up of leading experts. Their role is to guide our decisions and ensure that our practices meet the highest standards.<\/span><\/p>\n<p>[\/et_pb_text][dsm_image_accordion image_accordion_animation=&#8221;push_right&#8221; image_accordion_animation_sequence=&#8221;on&#8221; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; border_color_all=&#8221;RGBA(255,255,255,0)&#8221; global_colors_info=&#8221;{}&#8221;][dsm_image_accordion_child expanded_item=&#8221;on&#8221; image_accordion_src=&#8221;https:\/\/leger360.com\/wp-content\/uploads\/2026\/01\/Jacques-Nantel-1.jpg&#8221; title_text=&#8221;Jacques Nantel (1)&#8221; image_accordion_title=&#8221;Jacques Nantel&#8221; image_accordion_desc=&#8221;Professor Emeritus, HEC Montr\u00e9al, Canada&#8221; show_ia_button=&#8221;on&#8221; ia_button_text=&#8221;Learn more&#8221; ia_button_link=&#8221;https:\/\/leger360.com\/jacques-nantel\/&#8221; ia_button_link_target=&#8221;1&#8243; ia_align_horizontal=&#8221;left&#8221; ia_align_vertical=&#8221;bottom&#8221; 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This governance ensures that AI is used responsibly, consistently, and securely throughout the organization.<\/span><\/p>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=&#8221;Greater Efficiency Without Compromise&#8221; icon_color=&#8221;#ED1C24&#8243; toggle_icon=&#8221;&#x4c;||divi||400&#8243; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;30px&#8221; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; open=&#8221;off&#8221;]<\/p>\n<p><span>Artificial intelligence is a powerful tool that helps optimize the efficiency of our operations while maintaining a high level of accuracy and data quality. 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We integrate AI into our day-to-day practices to help our clients access strategic insights faster and uncover learnings that traditional research methods alone could never reveal. While AI accelerates the analysis of information at scale, our human expertise and methodological rigor ensure its reliability and turn it into actionable recommendations.<div class=\"et_pb_module dsm_card dsm_card_0 et_pb_bg_layout_light  dsm_card_layout_stacked\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_module_inner\">\n\t\t\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"et_pb_module dsm_card_wrapper et_pb_text_align_left\">\n\t\t\t\t\t\n\t\t\t\t\t<h4 class=\"dsm_card_title et_pb_module_header\">Try Smart Persona Powered by Leger<\/h4>\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"dsm_card_description\">Smart Persona, powered by Leger, is an AI-driven solution that enables real-time conversations with custom-built synthetic personas, turning weeks of research into actionable insights in seconds.<\/div>\n\t\t\t\t\t<div class=\"et_pb_button_wrapper\"><a class=\"et_pb_button et_pb_more_button hs-cta-trigger-button hs-cta-trigger-button-208453853519\" href=\"\" data-icon=\"$\">Contact us to learn more about the solution<\/a><\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t<\/div>\n\t\t\t<\/div><div class=\"et_pb_module dsm_card dsm_card_1 et_pb_bg_layout_light  dsm_card_layout_stacked\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_module_inner\">\n\t\t\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"et_pb_module dsm_card_wrapper et_pb_text_align_left\">\n\t\t\t\t\t\n\t\t\t\t\t<h4 class=\"dsm_card_title et_pb_module_header\">&#8221;Accelerate<\/h4>\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"et_pb_button_wrapper\"><a class=\"et_pb_button et_pb_more_button &#8221;hs-cta-trigger-button\" href=\"\">&#8221;Try<\/a><\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t<\/div>\n\t\t\t<\/div><\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","inline_featured_image":false,"footnotes":""},"class_list":["post-19709","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - 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