{"id":20164,"date":"2024-04-18T14:00:00","date_gmt":"2024-04-18T14:00:00","guid":{"rendered":"https:\/\/leger360.com\/?p=20164"},"modified":"2024-04-23T09:44:59","modified_gmt":"2024-04-23T13:44:59","slug":"a-sustainable-shift","status":"publish","type":"post","link":"https:\/\/leger360.com\/en\/a-sustainable-shift\/","title":{"rendered":"A Sustainable Shift: Navigating the Sustainability Movement in Society"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.24.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_row _builder_version=”4.24.3″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][et_pb_column type=”4_4″ _builder_version=”4.24.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.25.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

Sustainability has transitioned from a niche interest to a central concern in today\u2019s society, reflecting a profound shift in attitudes towards environmental responsibility and ethical living. As awareness of climate change, resource depletion, and social inequality has grown, so too has the collective consciousness around the need for sustainable practices.<\/p>\n

Larger corporations are even taking note. For example, as the Natural Products Expo West trade show just took place in March, many companies have highlighted their innovations in sustainable packaging, offering the same quality with minimal environmental impact. Plus, L\u00e4rabar, a trail mix company, has been using regenrative almonds in their bars, and Rudi\u2019s Mountain Bakery\u2019s Sandos are now being made with upcycled ingredients.<\/p>\n

Individuals, communities, and corporations alike are now re-evaluating their daily habits, business operations, and policies to align with more sustainable principles. Through our research, Leger aims to explore the evolving societal attitudes towards sustainability, highlighting the innovative solutions and challenges that lie ahead in our journey toward a more sustainable world.<\/p>\n

How do consumers view sustainable practices? Do they find that there\u2019s still more work to do for themselves or others to get to their sustainability goals? Whose responsibility is it to be sustainable in society?<\/p>\n

We surveyed members of our U.S Health and Wellness Community<\/a> to see whether they have been embracing sustainable practices. This community has been growing for the last fifteen years and this is just the beginning of the wide scope of questions that you can ask our community. This report finds that our community members are generally supportive and are taking actions to be sustainable in the future.<\/p>\n

Contact us<\/a> to learn more about our market research online communities (MROCs).<\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/leger360.com\/wp-content\/uploads\/2024\/04\/Sustainability-Picture-1.png” title_text=”Sustainability Picture 1″ _builder_version=”4.24.3″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.24.3″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Base size: 1,253 U.S. consumers<\/p>\n

U.S. consumers are taking actions toward a sustainable future<\/h2>\n

Our data shows that \u00a0sustainability is not just a buzzword and action is being taken to become more sustainable.<\/p>\n

The latest statistics reveal a profound truth about society’s commitment to sustainable living: an overwhelming 82% agree that companies have a responsibility to be sustainable, underscoring the expectation for corporate accountability in environmental stewardship. Parallel to this, 81% believe that the responsibility is on individuals as well to embrace sustainability, painting a picture of shared influence.<\/p>\n

Self-awareness<\/h3>\n

As the data unfolds, it becomes evident that 70% acknowledge a personal obligation to enhance their efforts towards sustainable practices, echoing a sentiment that matches the 70% who consider living sustainably a personal priority. This alignment of values and actions is critical in driving meaningful change.<\/p>\n

However, skepticism remains: 57% cast doubt on companies’ sustainability claims, indicating a trust gap that businesses must bridge to align with consumer expectations.<\/p>\n

Product choice<\/h3>\n

Despite this, there’s a growing trend of proactive consumerism, with 54% actively seeking and supporting sustainable and eco-friendly products.<\/p>\n

Moreover, the data suggests a tipping point in consumer behavior, with 51% willing to invest financially in products from environmentally responsible brands, recognizing that the true cost of goods goes beyond the price tag\u2014it includes the health of our planet.<\/p>\n

U.S. consumers are thinking the right way about sustainability<\/h2>\n

To understand what sustainability means to them, this is what they said:<\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/leger360.com\/wp-content\/uploads\/2024\/04\/Sustainability-Picture-2.png” title_text=”Sustainability Picture 2″ _builder_version=”4.24.3″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.25.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

As we navigate through the atmosphere surrounding sustainability, certain words resonate more powerfully within our collective consciousness. They are not mere terms; they are the signposts guiding us toward a more conscientious future.<\/p>\n

“Environment,” “Resource,” and “Recycle” stand as the bedrock of this word cluster, illustrating a society’s pivot towards conserving and improving our natural world. “Reduce,” “Reuse,” and “Preserve” speak to the actions required to minimize our ecological footprint, while ‘Future’ and ‘Planet’ remind us of the long-term vision U.S. consumers must uphold. “Product” and “Manufacture,” intertwined with “Eco” and “Friendly,” reflect the growing demand for goods produced with minimal harm to the Earth.<\/p>\n

Follow Leger’s sustainability research<\/h2>\n

This is just the beginning in Leger’s quest to bring you the insights you need on sustainability and wellness. In the realm of health and wellness, the community’s pulse is ever-evolving and keeping a finger on its dynamic beats is crucial.<\/p>\n

We’ll be releasing more data from our health and wellness community<\/a>, for those seeking insights on issues that affect those who care about it most. Through this platform, we’ll harness the power of data to navigate the complexities of health trends, wellness practices, and the overarching well-being narrative that shapes our lives.<\/p>\n

Stay tuned as we continue to highlight a community where every insight is a stepping stone to greater understanding and every shared experience enriches our collective journey toward healthy living.<\/p>\n

[\/et_pb_text][et_pb_button button_text=”Subscribe to our newsletter to stay updated” module_class=”hs-cta-trigger-button hs-cta-trigger-button-152654486624″ _builder_version=”4.24.3″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

Sustainability has transitioned from a niche interest to a central concern in today\u2019s society, reflecting a profound shift in attitudes towards environmental responsibility and ethical living. As awareness of climate change, resource depletion, and social inequality has grown, so too has the collective consciousness around the need for sustainable practices. Larger corporations are even taking note. For example, as the Natural Products Expo West trade show just took place in March, many companies have highlighted their innovations in sustainable packaging, offering the same quality with minimal environmental impact. Plus, L\u00e4rabar, a trail mix company, has been using regenrative almonds in their bars, and Rudi\u2019s Mountain Bakery\u2019s Sandos are now being made with upcycled ingredients. Individuals, communities, and corporations alike are now re-evaluating their daily habits, business operations, and policies to align with more sustainable principles. Through our research, Leger aims to explore the evolving societal attitudes towards sustainability, highlighting the innovative solutions and challenges that lie ahead in our journey toward a more sustainable world. How do consumers view sustainable practices? Do they find that there\u2019s still more work to do for themselves or others to get to their sustainability goals? Whose responsibility is it to be sustainable in society? […]<\/p>\n","protected":false},"author":13,"featured_media":20172,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","inline_featured_image":false,"footnotes":""},"categories":[412],"tags":[],"post_language_cat":[41],"class_list":["post-20164","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-in-the-news","post_language_cat-us-en-in-the-news"],"acf":[],"yoast_head":"\nNavigating the Sustainability Movement in Society - Leger<\/title>\n<meta name=\"description\" content=\"Explore how our Health and Wellness Community embraces sustainability, driving eco-friendly innovations and ethical living.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/leger360.com\/en\/a-sustainable-shift\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Sustainable Shift: Navigating the Sustainability Movement in Society\" \/>\n<meta property=\"og:description\" content=\"Explore how our Health and Wellness Community embraces sustainability, driving eco-friendly innovations and ethical living.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/leger360.com\/en\/a-sustainable-shift\/\" \/>\n<meta property=\"og:site_name\" content=\"Leger\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/leger360\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-04-18T14:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-23T13:44:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/leger360.com\/wp-content\/uploads\/2024\/04\/Sustainability.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"751\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jonah Presser\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@leger360\" \/>\n<meta name=\"twitter:site\" content=\"@leger360\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jonah Presser\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/leger360.com\\\/en\\\/a-sustainable-shift\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/leger360.com\\\/en\\\/a-sustainable-shift\\\/\"},\"author\":{\"name\":\"Jonah Presser\",\"@id\":\"https:\\\/\\\/leger360.com\\\/en\\\/#\\\/schema\\\/person\\\/43248a6d6ede47760313670a4da0171f\"},\"headline\":\"A Sustainable Shift: Navigating the Sustainability Movement in Society\",\"datePublished\":\"2024-04-18T14:00:00+00:00\",\"dateModified\":\"2024-04-23T13:44:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/leger360.com\\\/en\\\/a-sustainable-shift\\\/\"},\"wordCount\":950,\"publisher\":{\"@id\":\"https:\\\/\\\/leger360.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/leger360.com\\\/en\\\/a-sustainable-shift\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/leger360.com\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/Sustainability.jpg\",\"articleSection\":[\"In the news\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/leger360.com\\\/en\\\/a-sustainable-shift\\\/\",\"url\":\"https:\\\/\\\/leger360.com\\\/en\\\/a-sustainable-shift\\\/\",\"name\":\"Navigating the Sustainability Movement in Society - 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