{"id":19011,"date":"2024-01-01T22:09:15","date_gmt":"2024-01-02T03:09:15","guid":{"rendered":"https:\/\/leger360.com\/wow-digital\/"},"modified":"2026-01-22T17:02:14","modified_gmt":"2026-01-22T22:02:14","slug":"wow-numerique","status":"publish","type":"page","link":"https:\/\/leger360.com\/fr\/wow-numerique\/","title":{"rendered":"WOW num\u00e9rique 2025"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.23.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb use_background_color_gradient=\u00a0\u00bbon\u00a0\u00bb background_color_gradient_stops=\u00a0\u00bb#ffffff 0%|rgba(255,255,255,0.72) 50%|#ffffff 100%\u00a0\u00bb background_color_gradient_overlays_image=\u00a0\u00bbon\u00a0\u00bb background_image=\u00a0\u00bbhttps:\/\/leger360.com\/wp-content\/uploads\/2023\/10\/gradient_gris_01.png\u00a0\u00bb background_position=\u00a0\u00bbtop_center\u00a0\u00bb background_vertical_offset=\u00a0\u00bb41%\u00a0\u00bb custom_padding=\u00a0\u00bb75px||50px||false|\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb3_5,2_5&Prime; custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.23.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb transform_scale_tablet=\u00a0\u00bb\u00a0\u00bb transform_scale_phone=\u00a0\u00bb\u00a0\u00bb transform_scale_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb transform_translate_tablet=\u00a0\u00bb\u00a0\u00bb transform_translate_phone=\u00a0\u00bb\u00a0\u00bb transform_translate_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb transform_translate_linked=\u00a0\u00bboff\u00a0\u00bb transform_rotate_tablet=\u00a0\u00bb\u00a0\u00bb transform_rotate_phone=\u00a0\u00bb\u00a0\u00bb transform_rotate_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb transform_skew_tablet=\u00a0\u00bb\u00a0\u00bb transform_skew_phone=\u00a0\u00bb\u00a0\u00bb transform_skew_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb transform_origin_tablet=\u00a0\u00bb\u00a0\u00bb transform_origin_phone=\u00a0\u00bb\u00a0\u00bb transform_origin_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb transform_styles_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb\u00a0\u00bb custom_margin_phone=\u00a0\u00bb\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_padding=\u00a0\u00bb5px||5px|||\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb\u00a0\u00bb custom_padding_phone=\u00a0\u00bb||0px||false|false\u00a0\u00bb transform_styles_tablet=\u00a0\u00bb\u00a0\u00bb transform_styles_phone=\u00a0\u00bb\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb transform_styles__hover_enabled=\u00a0\u00bbon|hover\u00a0\u00bb transform_scale__hover_enabled=\u00a0\u00bbon|hover\u00a0\u00bb transform_translate__hover_enabled=\u00a0\u00bbon|desktop\u00a0\u00bb transform_rotate__hover_enabled=\u00a0\u00bbon|desktop\u00a0\u00bb transform_skew__hover_enabled=\u00a0\u00bbon|desktop\u00a0\u00bb transform_origin__hover_enabled=\u00a0\u00bbon|desktop\u00a0\u00bb][et_pb_column type=\u00a0\u00bb3_5&Prime; _builder_version=\u00a0\u00bb4.16&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/leger360.com\/wp-content\/uploads\/2024\/06\/20240311-WOW-digital-FR.png\u00a0\u00bb title_text=\u00a0\u00bb20240311-WOW digital-FR\u00a0\u00bb _builder_version=\u00a0\u00bb4.25.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb30%\u00a0\u00bb width_tablet=\u00a0\u00bb25%\u00a0\u00bb width_phone=\u00a0\u00bb35%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb custom_margin=\u00a0\u00bb|||3px|false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb|||-5px|false|false\u00a0\u00bb custom_margin_phone=\u00a0\u00bb|||-5px|false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bb7a0247b5-e47a-4d0c-97aa-48d6e8e7ca05&Prime; locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h1><span style=\"font-weight: 400;\">L&rsquo;\u00e9tude sur l&rsquo;exp\u00e9rience client <span style=\"color: #ed1c2f;\">en ligne <\/span><\/span><\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.24.2&Prime; _module_preset=\u00a0\u00bb28cfcf78-1bee-4815-a9d5-6caa8f7a4b47&Prime; text_font=\u00a0\u00bbAptos||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#000000&Prime; text_line_height=\u00a0\u00bb1.5em\u00a0\u00bb width=\u00a0\u00bb100%\u00a0\u00bb width_tablet=\u00a0\u00bb100%\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb custom_margin=\u00a0\u00bb0px||7px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb0px||||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p><span style=\"font-weight: 400;\">Explorez en profondeur les caract\u00e9ristiques propres au march\u00e9 du commerce de d\u00e9tail via les plateformes en ligne et les derni\u00e8res tendances qui fa\u00e7onnent l&rsquo;industrie. <\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb2_5&Prime; _builder_version=\u00a0\u00bb4.16&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dsm_card button_css=\u00a0\u00bbhs-cta-trigger-button hs-cta-trigger-button-205485282597&Prime; title=\u00a0\u00bbLivret complet des palmar\u00e8s\u00a0\u00bb image_as_background=\u00a0\u00bboff\u00a0\u00bb content_padding=\u00a0\u00bb35px|35px|35px|35px|true|true\u00a0\u00bb button_text=\u00a0\u00bbT\u00e9l\u00e9chargez le livret\u00a0\u00bb button_url_new_window=\u00a0\u00bb1&Prime; content_padding_tablet=\u00a0\u00bb\u00a0\u00bb content_padding_phone=\u00a0\u00bb\u00a0\u00bb content_padding_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_font=\u00a0\u00bbAptos|600|||||||\u00a0\u00bb header_font_size=\u00a0\u00bb20px\u00a0\u00bb background_color=\u00a0\u00bb#C8E1F4&Prime; custom_button=\u00a0\u00bbon\u00a0\u00bb button_text_size=\u00a0\u00bb16px\u00a0\u00bb button_text_color=\u00a0\u00bb#000000&Prime; button_bg_color=\u00a0\u00bbRGBA(255,255,255,0)\u00a0\u00bb button_border_color=\u00a0\u00bbRGBA(255,255,255,0)\u00a0\u00bb button_font=\u00a0\u00bbAptos Bold||||||||\u00a0\u00bb button_icon=\u00a0\u00bb&#x24;||divi||400&Prime; button_icon_color=\u00a0\u00bb#ED1C24&Prime; button_on_hover=\u00a0\u00bboff\u00a0\u00bb button_alignment=\u00a0\u00bbleft\u00a0\u00bb button_custom_margin=\u00a0\u00bb20px|||0px|false|false\u00a0\u00bb button_custom_margin_tablet=\u00a0\u00bb0px||||false|false\u00a0\u00bb button_custom_margin_phone=\u00a0\u00bb0px||||false|false\u00a0\u00bb button_custom_margin_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb button_custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb button_custom_padding_tablet=\u00a0\u00bb|||0px|false|false\u00a0\u00bb button_custom_padding_phone=\u00a0\u00bb|||0px|false|false\u00a0\u00bb button_custom_padding_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb custom_margin=\u00a0\u00bb75px||3px||false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb75px||3px||false|false\u00a0\u00bb custom_margin_phone=\u00a0\u00bb30px||||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb button_bg_color__hover=\u00a0\u00bbRGBA(255,255,255,0)\u00a0\u00bb button_bg_color__hover_enabled=\u00a0\u00bbon|desktop\u00a0\u00bb]<\/p>\n<div class=\"ewa-rteLine\">\n<div class=\"ewa-rteLine\">\n<p data-start=\"46\" data-end=\"176\"><span>D\u00e9couvrez le classement et votre position au sein de votre secteur \u2014 des\u00a0<\/span><em>insights<\/em><span>\u00a0cl\u00e9s pour orienter votre strat\u00e9gie en 2026.<\/span><\/p>\n<\/div>\n<\/div>\n<p>[\/dsm_card][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.23.3&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#2E2E30&Prime; custom_margin=\u00a0\u00bb0px||0px||true|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb0px||0px||true|false\u00a0\u00bb custom_margin_phone=\u00a0\u00bb0px||0px||true|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||true|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb0px||0px||true|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb20px||20px||true|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_3,1_3,1_3&Prime; _builder_version=\u00a0\u00bb4.23.3&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb15px||15px||true|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.23.3&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dsm_icon_list _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb text_line_height=\u00a0\u00bb1.3em\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dsm_icon_list_child text=\u00a0\u00bb\u00c9valuez votre exp\u00e9rience client selon plus de 20 dimensions\u00a0\u00bb font_icon=\u00a0\u00bb&#x5e;||divi||400&Prime; icon_font_size=\u00a0\u00bb25px\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font_size=\u00a0\u00bb20px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/dsm_icon_list_child][\/dsm_icon_list][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.23.3&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dsm_icon_list _builder_version=\u00a0\u00bb4.24.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb text_line_height=\u00a0\u00bb1.3em\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dsm_icon_list_child text=\u00a0\u00bbComparez-vous \u00e0 la concurrence\u00a0\u00bb font_icon=\u00a0\u00bb&#x5e;||divi||400&Prime; icon_font_size=\u00a0\u00bb25px\u00a0\u00bb _builder_version=\u00a0\u00bb4.24.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font_size=\u00a0\u00bb20px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/dsm_icon_list_child][\/dsm_icon_list][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.23.3&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dsm_icon_list _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb text_line_height=\u00a0\u00bb1.3em\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dsm_icon_list_child text=\u00a0\u00bbIdentifiez les irritants de l\u2019utilisation des plateformes en ligne\u00a0\u00bb font_icon=\u00a0\u00bb&#x5e;||divi||400&Prime; icon_font_size=\u00a0\u00bb25px\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font_size=\u00a0\u00bb20px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/dsm_icon_list_child][\/dsm_icon_list][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.23.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#EEEEEF\u00a0\u00bb custom_padding=\u00a0\u00bb30px||50px||false|\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb30px||50px||false|\u00a0\u00bb custom_padding_phone=\u00a0\u00bb30px||0px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.23.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb30px||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.23.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.24.2&Prime; _module_preset=\u00a0\u00bb500a6429-ae24-487e-8201-265bdf91927e\u00a0\u00bb header_font=\u00a0\u00bbAptos Bold|700|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb header_line_height=\u00a0\u00bb1.2em\u00a0\u00bb header_2_font=\u00a0\u00bbAptos||||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#000000&Prime; header_2_font_size=\u00a0\u00bb50px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1em\u00a0\u00bb width=\u00a0\u00bb35%\u00a0\u00bb width_tablet=\u00a0\u00bb68%\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_margin=\u00a0\u00bb||17px|||\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb\u00a0\u00bb header_font_size_phone=\u00a0\u00bb40px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb50px\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb36px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2>\u00c0 propos de <span style=\"color: #ed1c24;\">l&rsquo;\u00e9tude<br \/>\n<\/span><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_2,1_2&Prime; _builder_version=\u00a0\u00bb4.23.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb80%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_padding=\u00a0\u00bb||6px|||\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.22.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dsm_card title=\u00a0\u00bbOffrez-vous une exp\u00e9rience client num\u00e9rique qui donne un effet WOW? Nous vous aiderons \u00e0 le d\u00e9couvrir. \u00a0\u00bb image_as_background=\u00a0\u00bboff\u00a0\u00bb image_width=\u00a0\u00bb50%\u00a0\u00bb badge_background_color=\u00a0\u00bb#2E2E30&Prime; content_padding=\u00a0\u00bb20px|20px|20px|10px|false|false\u00a0\u00bb button_text=\u00a0\u00bbVisitez la page WOW en magasin\u00a0\u00bb button_url=\u00a0\u00bbhttps:\/\/leger360.com\/fr\/wow\/?utm_source=leger360.com&#038;utm_medium=referral&#038;utm_campaign=wow_study&#038;utm_content=2025&Prime; button_url_new_window=\u00a0\u00bb1&Prime; content_padding_tablet=\u00a0\u00bb\u00a0\u00bb content_padding_phone=\u00a0\u00bb\u00a0\u00bb content_padding_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb badge_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb header_font=\u00a0\u00bbAptos Semi Bold||||||||\u00a0\u00bb header_font_size=\u00a0\u00bb24px\u00a0\u00bb header_line_height=\u00a0\u00bb1.1em\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_button=\u00a0\u00bbon\u00a0\u00bb button_text_size=\u00a0\u00bb16px\u00a0\u00bb button_text_color=\u00a0\u00bb#000000&Prime; button_bg_color=\u00a0\u00bbRGBA(255,255,255,0)\u00a0\u00bb button_border_width=\u00a0\u00bb1px\u00a0\u00bb button_font=\u00a0\u00bbAptos|700|||||||\u00a0\u00bb button_icon=\u00a0\u00bb&#x24;||divi||400&Prime; button_icon_color=\u00a0\u00bb#ED1C24&Prime; button_on_hover=\u00a0\u00bboff\u00a0\u00bb button_custom_padding=\u00a0\u00bb10px||10px||true|false\u00a0\u00bb custom_margin=\u00a0\u00bb0px||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb25px|25px|25px|25px|true|true\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb25px|25px|25px|25px|true|true\u00a0\u00bb custom_padding_phone=\u00a0\u00bb25px|25px|25px|25px|true|true\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb24px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb24px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb button_bg_color__hover=\u00a0\u00bbRGBA(255,255,255,0)\u00a0\u00bb button_bg_color__hover_enabled=\u00a0\u00bbon|hover\u00a0\u00bb button_border_width__hover=\u00a0\u00bb1px\u00a0\u00bb button_border_width__hover_enabled=\u00a0\u00bbon|hover\u00a0\u00bb button_border_color__hover=\u00a0\u00bb#ED1C24&Prime; button_border_color__hover_enabled=\u00a0\u00bbon|hover\u00a0\u00bb button_icon_color__hover=\u00a0\u00bb#000000&Prime; button_icon_color__hover_enabled=\u00a0\u00bbon|hover\u00a0\u00bb button_text_color__hover=\u00a0\u00bb#ED1C24&Prime; button_text_color__hover_enabled=\u00a0\u00bbon|hover\u00a0\u00bb]<\/p>\n<div class=\"ewa-rteLine\">\n<p>L\u2019\u00e9tude WOW num\u00e9rique 2026 de L\u00e9ger dresse le portrait des meilleures exp\u00e9riences en ligne au Canada selon la perception des consommateurs.<\/p>\n<p>Bas\u00e9e sur plus de 20 dimensions d\u2019\u00e9valuation, elle r\u00e9v\u00e8le ce qui inspire, engage et fid\u00e9lise dans le monde num\u00e9rique.<\/p>\n<p>Cette \u00e9dition met en lumi\u00e8re l\u2019engagement des consommateurs envers les marques et les nouvelles attentes qui fa\u00e7onnent le parcours client num\u00e9rique.<\/p>\n<p>Combin\u00e9e \u00e0 notre \u00e9tude <a href=\"\/fr\/wow\">WOW en magasin<\/a>, qui \u00e9value l&rsquo;exp\u00e9rience client en magasin offerte par les d\u00e9taillants au Qu\u00e9bec, en Ontario et dans l&rsquo;Ouest canadien, l&rsquo;\u00e9tude WOW num\u00e9rique est un outil essentiel qui vous permet d\u2019am\u00e9liorer vos strat\u00e9gies.<\/p>\n<\/div>\n<p>[\/dsm_card][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.23.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb use_background_color_gradient=\u00a0\u00bbon\u00a0\u00bb background_color_gradient_direction=\u00a0\u00bb90deg\u00a0\u00bb background_color_gradient_stops=\u00a0\u00bbrgba(46,46,48,0.85) 41%|rgba(46,46,48,0.5) 100%\u00a0\u00bb background_color_gradient_overlays_image=\u00a0\u00bbon\u00a0\u00bb background_image=\u00a0\u00bbhttps:\/\/leger360.com\/wp-content\/uploads\/2024\/01\/wow-digital-webinar.jpg\u00a0\u00bb background_position=\u00a0\u00bbtop_center\u00a0\u00bb background_vertical_offset=\u00a0\u00bb20%\u00a0\u00bb custom_padding=\u00a0\u00bb35px|35px|35px|35px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bb500a6429-ae24-487e-8201-265bdf91927e\u00a0\u00bb header_font=\u00a0\u00bbAptos Bold|700|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb header_line_height=\u00a0\u00bb1.2em\u00a0\u00bb header_2_font=\u00a0\u00bbAptos||||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1em\u00a0\u00bb width=\u00a0\u00bb80%\u00a0\u00bb width_tablet=\u00a0\u00bb90%\u00a0\u00bb width_phone=\u00a0\u00bb90%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb custom_margin=\u00a0\u00bb||17px||false|false\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb\u00a0\u00bb header_font_size_phone=\u00a0\u00bb40px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb36px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2><span>Replongez dans le webinaire WOW num\u00e9rique 2026<\/span><\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bb28cfcf78-1bee-4815-a9d5-6caa8f7a4b47&Prime; text_font=\u00a0\u00bbAptos||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb text_line_height=\u00a0\u00bb1.5em\u00a0\u00bb width=\u00a0\u00bb80%\u00a0\u00bb width_tablet=\u00a0\u00bb100%\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb-2px||18px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb0px||||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p><span>Vous avez manqu\u00e9 notre webinaire sur l\u2019\u00e9tude 2026? Visionnez celui-ci d\u00e8s maintenant et d\u00e9couvrez diverses informations sur l\u2019exp\u00e9rience num\u00e9rique des d\u00e9taillants du Canada :\u00a0<\/span><\/p>\n<p>[\/et_pb_text][dsm_icon_list icon_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb list_space_between=\u00a0\u00bb16px\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb text_font_size=\u00a0\u00bb12px\u00a0\u00bb min_height=\u00a0\u00bb16px\u00a0\u00bb custom_margin=\u00a0\u00bb||11px|||\u00a0\u00bb text_text_shadow_style=\u00a0\u00bbpreset3&Prime; text_text_shadow_horizontal_length=\u00a0\u00bb0.2em\u00a0\u00bb text_text_shadow_color=\u00a0\u00bbrgba(0,0,0,0.56)\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dsm_icon_list_child text=\u00a0\u00bbQuels d\u00e9taillants offrent les exp\u00e9riences en ligne les plus performantes \u2014 et ce qui les distingue\u00a0\u00bb font_icon=\u00a0\u00bb&#x5e;||divi||400&Prime; icon_font_size=\u00a0\u00bb30px\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbAptos Semi Bold||||||||\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/dsm_icon_list_child][dsm_icon_list_child text=\u00a0\u00bbComment communiquer efficacement en ligne : fr\u00e9quence, types de contenus et \u00e9viter la surexposition\u00a0\u00bb font_icon=\u00a0\u00bb&#x5e;||divi||400&Prime; icon_font_size=\u00a0\u00bb30px\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbAptos Semi Bold||||||||\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/dsm_icon_list_child][dsm_icon_list_child text=\u00a0\u00bbPourquoi la reconnaissance de la fid\u00e9lit\u00e9 demeure un levier sous-estim\u00e9, mais extr\u00eamement puissant\u00a0\u00bb font_icon=\u00a0\u00bb&#x5e;||divi||400&Prime; icon_font_size=\u00a0\u00bb30px\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbAptos Semi Bold||||||||\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/dsm_icon_list_child][dsm_icon_list_child text=\u00a0\u00bbComment les infolettres peuvent devenir un levier hautement strat\u00e9gique au sein de l\u2019\u00e9cosyst\u00e8me num\u00e9rique d\u2019une marque\u00a0\u00bb font_icon=\u00a0\u00bb&#x5e;||divi||400&Prime; icon_font_size=\u00a0\u00bb30px\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbAptos Semi Bold||||||||\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/dsm_icon_list_child][\/dsm_icon_list][et_pb_button button_url=\u00a0\u00bbhttps:\/\/www.youtube.com\/watch?v=C-E75XtxRDs\u00a0\u00bb url_new_window=\u00a0\u00bbon\u00a0\u00bb button_text=\u00a0\u00bbRegardez le webinaire\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb button_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb button_border_width=\u00a0\u00bb0px\u00a0\u00bb custom_padding=\u00a0\u00bb0px|0px|0px|0px|false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb button_bg_color__hover=\u00a0\u00bb\u00a0\u00bb button_bg_color__hover_enabled=\u00a0\u00bbon|desktop\u00a0\u00bb button_custom_margin_tablet=\u00a0\u00bb0px||||false|false\u00a0\u00bb button_custom_margin_phone=\u00a0\u00bb0px||||false|false\u00a0\u00bb button_custom_margin_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb button_custom_padding_tablet=\u00a0\u00bb|||0px|false|false\u00a0\u00bb button_custom_padding_phone=\u00a0\u00bb|||0px|false|false\u00a0\u00bb button_custom_padding_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb button_border_width__hover=\u00a0\u00bb0px\u00a0\u00bb button_border_color__hover=\u00a0\u00bbRGBA(255,255,255,0)\u00a0\u00bb button_icon_color__hover=\u00a0\u00bb#FFFFFF\u00a0\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; disabled_on=\u00a0\u00bboff|off|off\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bbRGBA(255,255,255,0)\u00a0\u00bb custom_padding=\u00a0\u00bb28px||35px|||\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row custom_padding_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb _builder_version=\u00a0\u00bb4.24.0&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb10px||||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb10px||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb10px||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.23.3&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; text_font=\u00a0\u00bb||||||||\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_font=\u00a0\u00bb||||||||\u00a0\u00bb header_2_font=\u00a0\u00bbAptos|300|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#000000&Prime; header_2_font_size=\u00a0\u00bb50px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.1em\u00a0\u00bb width=\u00a0\u00bb90%\u00a0\u00bb width_tablet=\u00a0\u00bb90%\u00a0\u00bb width_phone=\u00a0\u00bb90%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb header_line_height_tablet=\u00a0\u00bb\u00a0\u00bb header_line_height_phone=\u00a0\u00bb\u00a0\u00bb header_line_height_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb30px\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb40px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_color_all=\u00a0\u00bb#1a0a38&Prime; border_color_bottom=\u00a0\u00bb#000000&Prime; locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2><span style=\"color: #ed1c24;\">Palmar\u00e8s <\/span>2026<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb1&Prime; make_equal=\u00a0\u00bbon\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb15px||0px||false|false\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.23.3&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/leger360.com\/wp-content\/uploads\/2026\/01\/WOW_highlights_NUMERIQUE_FR-1.png\u00a0\u00bb alt=\u00a0\u00bbPalmar\u00e8s WOW num\u00e9rique 2026&Prime; title_text=\u00a0\u00bbWOW_highlights_NUMERIQUE_FR (1)\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb27%\u00a0\u00bb width_tablet=\u00a0\u00bb55%\u00a0\u00bb width_phone=\u00a0\u00bb55%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.23.3&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bbRGBA(255,255,255,0)\u00a0\u00bb custom_padding=\u00a0\u00bb50px||50px||true|\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.23.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb|auto||auto|false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb|auto||auto|false|false\u00a0\u00bb custom_margin_phone=\u00a0\u00bb|auto||auto|false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb custom_padding=\u00a0\u00bb4px||3px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.23.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_icon font_icon=\u00a0\u00bb&#x7b;||divi||400&Prime; icon_color=\u00a0\u00bb#ED1C24&Prime; icon_width=\u00a0\u00bb65px\u00a0\u00bb _builder_version=\u00a0\u00bb4.23.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb||30px|||\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_icon][et_pb_text _builder_version=\u00a0\u00bb4.24.2&Prime; _module_preset=\u00a0\u00bbd18cfcb3-8088-43ca-ac66-301aac73f95c\u00a0\u00bb header_5_font=\u00a0\u00bbAptos||||||||\u00a0\u00bb header_5_text_color=\u00a0\u00bbgcid-28366106-ecf8-496b-97f0-6a9be6882356&Prime; header_5_line_height=\u00a0\u00bb1.2em\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb width=\u00a0\u00bb80%\u00a0\u00bb width_tablet=\u00a0\u00bb80%\u00a0\u00bb width_phone=\u00a0\u00bb80%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||27px||false|false\u00a0\u00bb header_5_font_size_tablet=\u00a0\u00bb20px\u00a0\u00bb header_5_font_size_phone=\u00a0\u00bb22px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-28366106-ecf8-496b-97f0-6a9be6882356%22:%91%22header_5_text_color%22%93}\u00a0\u00bb]<\/p>\n<h5>\u00ab D\u00e9couvrez o\u00f9 investir votre temps et vos ressources pour offrir la meilleure exp\u00e9rience client en ligne gr\u00e2ce \u00e0 l\u2019\u00e9tude WOW num\u00e9rique. C\u2019est un outil pr\u00e9cieux pour vous aider \u00e0 comprendre les besoins et les attentes de vos r\u00e9cents visiteurs num\u00e9riques et la fa\u00e7on dont vous vous d\u00e9marquez (ou pas) de vos concurrents. Votre rapport personnalis\u00e9 vous permettra de comprendre en profondeur vos forces et faiblesses afin que vous puissiez apporter des am\u00e9liorations cibl\u00e9es pour \u00e9pater ces derniers! \u00bb<\/h5>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bb500a6429-ae24-487e-8201-265bdf91927e\u00a0\u00bb text_font_size=\u00a0\u00bb20px\u00a0\u00bb header_2_font=\u00a0\u00bbAptos||||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#ED1C24&Prime; header_2_font_size=\u00a0\u00bb20px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||20px||false|false\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb\u00a0\u00bb header_font_size_phone=\u00a0\u00bb40px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb36px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p><b>H\u00e9l\u00e8ne Cr\u00e9pin, vice-pr\u00e9sidente s\u00e9niore, strat\u00e9gie et consommation et responsable de l\u2019\u00e9tude <\/b><b>WOW num\u00e9rique<\/b><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.23.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#2E2E30&Prime; locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.23.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||true|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.23.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bbRGBA(255,255,255,0)\u00a0\u00bb background_enable_image=\u00a0\u00bboff\u00a0\u00bb background_position=\u00a0\u00bbtop_center\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.24.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_text_align=\u00a0\u00bbcenter\u00a0\u00bb header_2_font=\u00a0\u00bbAptos||||||||\u00a0\u00bb header_2_text_align=\u00a0\u00bbcenter\u00a0\u00bb header_2_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb header_2_font_size=\u00a0\u00bb50px\u00a0\u00bb custom_margin=\u00a0\u00bb10px||20px||false|false\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb\u00a0\u00bb header_font_size_phone=\u00a0\u00bb40px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb50px\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb36px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2>Am\u00e9liorez votre exp\u00e9rience client en ligne gr\u00e2ce \u00e0 notre \u00e9tude WOW num\u00e9rique<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.24.2&Prime; _module_preset=\u00a0\u00bb28cfcf78-1bee-4815-a9d5-6caa8f7a4b47&Prime; text_font=\u00a0\u00bbAptos||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb text_font_size=\u00a0\u00bb28px\u00a0\u00bb text_line_height=\u00a0\u00bb1.3em\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb width=\u00a0\u00bb100%\u00a0\u00bb width_tablet=\u00a0\u00bb100%\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb custom_margin=\u00a0\u00bb0px||35px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb0px||||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p><span style=\"font-weight: 400;\">Obtenez votre rapport personnalis\u00e9 et\/ou plus d&rsquo;informations<\/span><\/p>\n<p>[\/et_pb_text][et_pb_button button_text=\u00a0\u00bbDiscutez avec notre \u00e9quipe d&rsquo;experts\u00a0\u00bb button_alignment=\u00a0\u00bbcenter\u00a0\u00bb module_class=\u00a0\u00bbhs-cta-trigger-button hs-cta-trigger-button-153049436245&Prime; _builder_version=\u00a0\u00bb4.24.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb button_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb button_bg_color=\u00a0\u00bb#ED1C24&Prime; button_border_color=\u00a0\u00bb#ED1C24&Prime; button_icon_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb custom_margin=\u00a0\u00bb|||5px|false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb||30px||false|false\u00a0\u00bb custom_margin_phone=\u00a0\u00bb||30px||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb custom_padding=\u00a0\u00bb10px|30px|10px|15px|false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb10px|30px|10px|15px|false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb10px|30px|10px|15px|false|false\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb button_custom_margin_tablet=\u00a0\u00bb0px||||false|false\u00a0\u00bb button_custom_margin_phone=\u00a0\u00bb0px||||false|false\u00a0\u00bb button_custom_margin_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb button_bg_color__hover=\u00a0\u00bb#C8E1F4&Prime; button_bg_enable_color__hover=\u00a0\u00bbon\u00a0\u00bb transform_styles__hover_enabled=\u00a0\u00bboff|desktop\u00a0\u00bb transform_scale__hover_enabled=\u00a0\u00bboff|desktop\u00a0\u00bb transform_translate__hover_enabled=\u00a0\u00bboff|desktop\u00a0\u00bb transform_rotate__hover_enabled=\u00a0\u00bboff|desktop\u00a0\u00bb transform_skew__hover_enabled=\u00a0\u00bboff|desktop\u00a0\u00bb transform_origin__hover_enabled=\u00a0\u00bboff|desktop\u00a0\u00bb button_border_color__hover=\u00a0\u00bb#C8E1F4&Prime; button_text_color__hover=\u00a0\u00bb#000000&Prime;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>L&rsquo;\u00e9tude sur l&rsquo;exp\u00e9rience client en ligne Explorez en profondeur les caract\u00e9ristiques propres au march\u00e9 du commerce de d\u00e9tail via les plateformes en ligne et les derni\u00e8res tendances qui fa\u00e7onnent l&rsquo;industrie. <div class=\"et_pb_module dsm_card dsm_card_0 et_pb_bg_layout_light  dsm_card_layout_stacked\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_module_inner\">\n\t\t\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"et_pb_module dsm_card_wrapper et_pb_text_align_left\">\n\t\t\t\t\t\n\t\t\t\t\t<h4 class=\"dsm_card_title et_pb_module_header\">Livret complet des palmar\u00e8s<\/h4>\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"dsm_card_description\"> D\u00e9couvrez le classement et votre position au sein de votre secteur \u2014 des\u00a0insights\u00a0cl\u00e9s pour orienter votre strat\u00e9gie en 2026. <\/div>\n\t\t\t\t\t<div class=\"et_pb_button_wrapper\"><a class=\"et_pb_button et_pb_more_button hs-cta-trigger-button hs-cta-trigger-button-205485282597\" href=\"\" data-icon=\"$\">T\u00e9l\u00e9chargez le livret<\/a><\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t<\/div>\n\t\t\t<\/div><div class=\"et_pb_module dsm_icon_list dsm_icon_list_0\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_module_inner\">\n\t\t\t\t\t<ul class=\"dsm_icon_list_items dsm_icon_list_ltr_direction dsm_icon_list_layout_vertical\"><li class=\"dsm_icon_list_child dsm_icon_list_child_0\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<span class=\"dsm_icon_list_wrapper\"><span class=\"dsm_icon_list_icon\">^<\/span><\/span><span class=\"dsm_icon_list_text\">\u00c9valuez votre exp\u00e9rience client selon plus de 20 dimensions<\/span>\n\t\t\t<\/li><\/ul>\n\t\t\t\t<\/div>\n\t\t\t<\/div><div class=\"et_pb_module dsm_icon_list dsm_icon_list_1\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_module_inner\">\n\t\t\t\t\t<ul class=\"dsm_icon_list_items dsm_icon_list_ltr_direction dsm_icon_list_layout_vertical\"><li class=\"dsm_icon_list_child dsm_icon_list_child_1\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<span class=\"dsm_icon_list_wrapper\"><span class=\"dsm_icon_list_icon\">^<\/span><\/span><span class=\"dsm_icon_list_text\">Comparez-vous \u00e0 la concurrence<\/span>\n\t\t\t<\/li><\/ul>\n\t\t\t\t<\/div>\n\t\t\t<\/div><div class=\"et_pb_module dsm_icon_list dsm_icon_list_2\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_module_inner\">\n\t\t\t\t\t<ul class=\"dsm_icon_list_items dsm_icon_list_ltr_direction dsm_icon_list_layout_vertical\"><li class=\"dsm_icon_list_child dsm_icon_list_child_2\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<span class=\"dsm_icon_list_wrapper\"><span class=\"dsm_icon_list_icon\">^<\/span><\/span><span class=\"dsm_icon_list_text\">Identifiez les irritants de l\u2019utilisation des plateformes en ligne<\/span>\n\t\t\t<\/li><\/ul>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\u00c0 propos de l&rsquo;\u00e9tude <div class=\"et_pb_module dsm_card dsm_card_1 et_pb_bg_layout_light  dsm_card_layout_stacked\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_module_inner\">\n\t\t\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"et_pb_module dsm_card_wrapper et_pb_text_align_left\">\n\t\t\t\t\t\n\t\t\t\t\t<h4 class=\"dsm_card_title et_pb_module_header\">\u00bbOffrez-vous<\/h4>\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"et_pb_button_wrapper\"><a class=\"et_pb_button et_pb_more_button \" href=\"\">\u00bbVisitez<\/a><\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t<\/div>\n\t\t\t<\/div><\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","inline_featured_image":false,"footnotes":""},"class_list":["post-19011","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>WOW num\u00e9rique 2025 - Leger<\/title>\n<meta name=\"description\" content=\"WOW num\u00e9rique 2025 : Obtenez des analyses approfondies pour vous permettre d\u2019\u00e9valuer et d\u2019adapter vos strat\u00e9gies num\u00e9riques CX.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/leger360.com\/fr\/wow-numerique\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WOW num\u00e9rique 2025\" \/>\n<meta property=\"og:description\" content=\"WOW num\u00e9rique 2025 : Obtenez des analyses approfondies pour vous permettre d\u2019\u00e9valuer et d\u2019adapter vos strat\u00e9gies num\u00e9riques CX.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/leger360.com\/fr\/wow-numerique\/\" \/>\n<meta property=\"og:site_name\" content=\"Leger\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/leger360\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-22T22:02:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/leger360.com\/wp-content\/uploads\/2024\/04\/leger-feature-img-home.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1354\" \/>\n\t<meta property=\"og:image:height\" content=\"872\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@leger360\" \/>\n<meta name=\"twitter:label1\" content=\"Estimation du temps de lecture\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/leger360.com\\\/fr\\\/wow-numerique\\\/\",\"url\":\"https:\\\/\\\/leger360.com\\\/fr\\\/wow-numerique\\\/\",\"name\":\"WOW num\u00e9rique 2025 - Leger\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/leger360.com\\\/fr\\\/#website\"},\"datePublished\":\"2024-01-02T03:09:15+00:00\",\"dateModified\":\"2026-01-22T22:02:14+00:00\",\"description\":\"WOW num\u00e9rique 2025 : Obtenez des analyses approfondies pour vous permettre d\u2019\u00e9valuer et d\u2019adapter vos strat\u00e9gies num\u00e9riques CX.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/leger360.com\\\/fr\\\/wow-numerique\\\/#breadcrumb\"},\"inLanguage\":\"fr-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/leger360.com\\\/fr\\\/wow-numerique\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/leger360.com\\\/fr\\\/wow-numerique\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/leger360.com\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"WOW num\u00e9rique 2025\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/leger360.com\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/leger360.com\\\/fr\\\/\",\"name\":\"Leger\",\"description\":\"Market Research | Data Analytics\",\"publisher\":{\"@id\":\"https:\\\/\\\/leger360.com\\\/fr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/leger360.com\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-CA\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/leger360.com\\\/fr\\\/#organization\",\"name\":\"Leger\",\"url\":\"https:\\\/\\\/leger360.com\\\/fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\\\/\\\/leger360.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/leger360.com\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/2022-Logo-Leger-Blackred-g.png\",\"contentUrl\":\"https:\\\/\\\/leger360.com\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/2022-Logo-Leger-Blackred-g.png\",\"width\":1195,\"height\":686,\"caption\":\"Leger\"},\"image\":{\"@id\":\"https:\\\/\\\/leger360.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/leger360\\\/\",\"https:\\\/\\\/x.com\\\/leger360\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/leger360\\\/\"],\"description\":\"Leger is one of North America\u2019s fastest-growing market research companies, known for our forward-thinking experts and innovative approaches powered by artificial intelligence (AI) technologies.\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"WOW num\u00e9rique 2025 - Leger","description":"WOW num\u00e9rique 2025 : Obtenez des analyses approfondies pour vous permettre d\u2019\u00e9valuer et d\u2019adapter vos strat\u00e9gies num\u00e9riques CX.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/leger360.com\/fr\/wow-numerique\/","og_locale":"fr_CA","og_type":"article","og_title":"WOW num\u00e9rique 2025","og_description":"WOW num\u00e9rique 2025 : Obtenez des analyses approfondies pour vous permettre d\u2019\u00e9valuer et d\u2019adapter vos strat\u00e9gies num\u00e9riques CX.","og_url":"https:\/\/leger360.com\/fr\/wow-numerique\/","og_site_name":"Leger","article_publisher":"https:\/\/www.facebook.com\/leger360\/","article_modified_time":"2026-01-22T22:02:14+00:00","og_image":[{"width":1354,"height":872,"url":"https:\/\/leger360.com\/wp-content\/uploads\/2024\/04\/leger-feature-img-home.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@leger360","twitter_misc":{"Estimation du temps de lecture":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/leger360.com\/fr\/wow-numerique\/","url":"https:\/\/leger360.com\/fr\/wow-numerique\/","name":"WOW num\u00e9rique 2025 - Leger","isPartOf":{"@id":"https:\/\/leger360.com\/fr\/#website"},"datePublished":"2024-01-02T03:09:15+00:00","dateModified":"2026-01-22T22:02:14+00:00","description":"WOW num\u00e9rique 2025 : Obtenez des analyses approfondies pour vous permettre d\u2019\u00e9valuer et d\u2019adapter vos strat\u00e9gies num\u00e9riques CX.","breadcrumb":{"@id":"https:\/\/leger360.com\/fr\/wow-numerique\/#breadcrumb"},"inLanguage":"fr-CA","potentialAction":[{"@type":"ReadAction","target":["https:\/\/leger360.com\/fr\/wow-numerique\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/leger360.com\/fr\/wow-numerique\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/leger360.com\/fr\/"},{"@type":"ListItem","position":2,"name":"WOW num\u00e9rique 2025"}]},{"@type":"WebSite","@id":"https:\/\/leger360.com\/fr\/#website","url":"https:\/\/leger360.com\/fr\/","name":"Leger","description":"Market Research | Data Analytics","publisher":{"@id":"https:\/\/leger360.com\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/leger360.com\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-CA"},{"@type":"Organization","@id":"https:\/\/leger360.com\/fr\/#organization","name":"Leger","url":"https:\/\/leger360.com\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-CA","@id":"https:\/\/leger360.com\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/leger360.com\/wp-content\/uploads\/2024\/04\/2022-Logo-Leger-Blackred-g.png","contentUrl":"https:\/\/leger360.com\/wp-content\/uploads\/2024\/04\/2022-Logo-Leger-Blackred-g.png","width":1195,"height":686,"caption":"Leger"},"image":{"@id":"https:\/\/leger360.com\/fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/leger360\/","https:\/\/x.com\/leger360","https:\/\/www.linkedin.com\/company\/leger360\/"],"description":"Leger is one of North America\u2019s fastest-growing market research companies, known for our forward-thinking experts and innovative approaches powered by artificial intelligence (AI) technologies."}]}},"_links":{"self":[{"href":"https:\/\/leger360.com\/fr\/wp-json\/wp\/v2\/pages\/19011","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/leger360.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/leger360.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/leger360.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/leger360.com\/fr\/wp-json\/wp\/v2\/comments?post=19011"}],"version-history":[{"count":0,"href":"https:\/\/leger360.com\/fr\/wp-json\/wp\/v2\/pages\/19011\/revisions"}],"wp:attachment":[{"href":"https:\/\/leger360.com\/fr\/wp-json\/wp\/v2\/media?parent=19011"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}