When you need to know what matters most to Americans, Leger will help you find the answer.
Based in Philadelphia, our American office has a wide breadth of experience working with diverse clients. Since 2002, we have helped clients in the healthcare, lottery and gaming, public affairs, non-profit, consumer packaged goods (GPG), travel and transportation sectors answer their most pressing questions.
Whether you want to know who your target audiences are, how to reach them, who your competition is, how to price your products or services, or something completely different, we have a wide variety of market research and advanced analytics solutions to meet your unique needs.
Our specialty is advanced analytics, and more than half of our projects include high-level advanced analytics, including attitudinal and motivational segmentation, conjoint analysis, discrete choice modelling, MaxDiff concept tests, key driver analysis, and big data modelling.