Vice-President, Vancouver Office
Jason brings more than two decades of innovative research experience to Leger’s Vancouver team. He is one of North America’s best-known experts in lottery and gaming research. He is a regular speaker at industry events and conferences. Clients from across Canada and the United States look to his expertise to guide their strategic and tactical decision making.
An expert in both qualitative and quantitative methodologies, he brings his passion to every project and every client. As an early adopter of research technologies through his Master of Business (Research) and Bachelor of International Marketing degrees from the University of South Australia, he has worked with online communities, advanced analytics, sophisticated qualitative approaches and virtually every methodology in use today.
His previous research experience in the telecommunications, hospitality, travel and tourism, financial and retail sectors has given Jason a well–rounded and expert eye on client challenges and how to use and adapt research to solve them.