Nyna Ouellet

Associate Vice-President, Consumer Insights


Montreal office


Nyna Ouellet holds a master’s degree in business administration and has more than 15 years of experience in market research. She joined Leger in 2007 and works in the consumer division where she conducts various projects, with a focus on brand positioning and brand equity, products launching, market segmentation, and packaging and taste testing. She is primarily responsible for the management and supervision of large-scale projects, as well as providing strategic support to clients.