Study developed by Leger + Cossette

This new study allows you to measure and understand the power of the relationship between your brand and consumers.

  • Your strengths and weaknesses in the eyes of the consumer
  • A portrait of your industry and your competitors
  • Segmentation and profiling of your audience
  • Possibility of adding further measures in order to better identify appropriate levers of action

Ovation is synonymous with in-depth knowledge of your audience and the segments of which it is composed.

Over 5,000 respondents in Canada, more than 205 brands analyzed in 12 sectors and 25 sub-sectors.

Does this study interest you?

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