Dave Scholz

Executive Vice-President

Office Directors

Toronto office


With over 20 years’ experience in public opinion and marketing research, Dave has been a leading figure in all phases of both qualitative and quantitative projects across Leger’s divisions. He specializes in communication research and holds an MA in Cognitive Psychology from the University of Manitoba where he completed his Master’s thesis on the effects of reading on attitudinal measures. Dave is an Adjunct Professor of McMaster and Syracuse Universities’ joint Master’s in Communication program and a regular speaker at national conferences.

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