Heather Owen

Vice-President, General Management

Heather is vice-president, general management, providing oversight to Leger’s Central Canada and Western Canada teams.

Heather works closely with researchers in Toronto, Winnipeg, Calgary, Edmonton and Vancouver, ensuring that they have the resources required to provide every client research plans that provide the most valuable insights possible. She is passionate about the research industry and is always exploring how artificial intelligence, advanced analytics, visualization, and technology enhance projects.

Heather is one of Leger’s DEI executive champions, supporting initiatives to enhance diversity, equity, and inclusion within Leger’s corporate culture as well as within our research.

Heather is one of Leger’s media spokespeople, and co-authors opinion editorials for PostMedia.

Prior to Leger, Heather spent more than 25 years with Canadian blue-chip companies, leading marketing, communications, sponsorship, philanthropy, government relations, and media relations teams. Notably, she was instrumental in RBC’s sponsorship of the 2010 Olympic Winter Games and the establishment of the RBC GranFondo cycling events – bringing the first mass cycling events to Canada.