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North America’s Trade Tension: What Americans, Canadians, and Mexicans Really Think
As of April 2025, trade tensions are once again reshaping public discourse across North America. With new tariffs imposed by the U.S....
Leger x WIN: World Health Day
Leger is proud to be a part of the Worldwide Independent Network of Market Research (WIN), an organization of different market researchers...
Leger Welcomes New Experts to Fuel Growth
We are pleased to announce the addition of four new team members within our Leger USA team. This team expansion supports Leger’s strategic...
Leger X WIN: Climate Change
Leger is proud to be a part of the Worldwide Independent Network of Market Research (WIN), an organization of different market researchers...
Trump Tariffs Tracker: Week of March 17th
Every week during this tumultuous period, we conduct a survey of Canadians and Americans to explore their views on the economy and their...
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Data to Decisions: How One MROC Can Influence Brand Strategy
Staying ahead of the competition means understanding your customers better than ever. Market Research Online Communities (MROCs) have...
Beyond the Buzz 2025: Gen Z & Millennials Embrace the Sober Curious Movement
The cultural shift around alcohol consumption is gaining momentum as Gen Z and Millennials are increasingly choosing to drink less...
How Social Connection and Preventative Healthcare Contribute to the Boom of Health and Wellness in 2025
It is undeniable that health and well-being are no longer about quick fixes or short-term solutions. These days, consumers opt for a much...
Why Transformative Travel Will Reshape How You Do Business
In recent years, the purpose of traveling has been redefined beyond going from point A to point B. With the rise of travel for...
Wear Your Health: The Rise in Popularity of Wearable Tech
Wearable tech has a stronghold on the market, but there is a potential for further growth. Consumers place a high value on wearable...
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