The spread of the global COVID-19 pandemic has forced companies and brands to innovate rapidly to stay relevant. How companies manage their relationships and communicate with their stakeholders during this period of crisis will determine whether they are able to successfully adapt and stay afloat in a world that seems to change on a daily basis.
With this in mind, Leger has launched a series of webinars focused on communications in times of crisis. Our goal is to provide you with information that will assist you with navigating these uncertain times. Every Thursday from noon-1 pm EDT (until May 7), Dave Scholz, APR; Executive Vice-President, Leger, will host a free webinar with a special guest. Each webinar features a short introduction, followed by a 30-minute question and answer session.
In our April 30 webinar, special guest Dr. Jacques Nantel, PhD; Author; Professor Emeritus, HEC Montréal, discusses what the closure of brick and mortar stores (and the shift in our purchasing habits to necessity over traditional patterns) means for the retail industry, now and into the future. Watch it below!
Interested in attending other webinars in this series? Click here to learn more and register.