The Science of People
We are one of North America’s fastest-growing market research companies, known for our forward-thinking experts and innovative approaches powered by artificial intelligence (AI) technologies. We boast the most accurate panel (LEO) and insights. Stay connected to the evolving perspectives and trends shaping your industry.
Empowering you to make better decisions

Five key learnings from biometrics to help create more effective advertising
Unlock the secrets to advertising optimization.
Explore our full-service market research solutions.
Leverage the latest technologies and end-to-end market research, advanced analytics, CX, and digital marketing expertise.
Trending now
Inform your strategies and get better insights through our latest reports, webinars, specialized studies, and news. View US insights
BC Election 2026: From Election Results to Government Priorities
Following the October 24 provincial election, which saw the Conservatives secure a majority government, British Columbians are reflecting on what shaped the result and what they expect from their...
AI Shopper Revolution: What Retailers Need to Know
Imagine a shopper looking for a new running shoe. Instead of scrolling through retailer websites, comparing dozens of models and reading customer reviews, they ask an AI assistant to recommend the...
The Digital Confidence Gap in Financial Services: How to Identify and Close It
Canada's digital confidence gap reveals a potential disconnect between digital banking usage and customers' confidence in navigating financial services. Drawing on research conducted by Leger for...
The Pollster Polled: Andrew Enns
What if, for once, we reversed the roles? At Leger, we are used to asking questions, analyzing answers, and uncovering insights that inform decisions. With The Pollster Polled, we shift...
2026 U.S. Midterms
With the U.S. midterm elections approaching on November 3, 2026, our latest survey examines Americans' voting intentions, confidence in the electoral process and views of President Donald Trump's...
Brands we’ve empowered
Redefine how you
research strategize design go to market interact innovate
Let’s get you matched with the perfect team, department, or office.


























