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The Pollster Polled: Stéphane Drouin

What if, for once, we reversed the roles? At Leger, we are used to asking questions, analyzing answers, and uncovering insights that inform decisions. With The Pollster Polled, we shift...

Sports Betting Gets Smarter as Fans Turn to AI

Sports fandom in Canada and the U.S. is becoming more active, more digital, and more commercially engaged. As the NHL and NBA Playoffs unfold and anticipation builds for the 2026 FIFA World Cup,...

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“My experience over the years with Leger has made this company my go-to quantitative research partner. They are small enough to provide experienced, senior-level management to staff projects of every size and help figure out the best methodology for the purpose, yet large enough to access difficult-to-reach panels and provide complex analysis in a cost-effective manner. This research company is a hidden gem.”

Emmy Kondo, DeBeers

“I have been working closely with Leger for over 6 years and I must say they have been a tremendous partner. They understand our business and complex categories and always make solid recommendations on appropriate methodologies to address key business issues. Data is always delivered on time and on budget and, in most cases, expedited when necessary. They go above and beyond, and I highly recommend them for your market research initiatives.”

Seth Pollack, NicePak

“YVR has had an exceptional multi-year partnership with Leger for the design and execution of our customer and community research roadmap. The Leger team has helped us optimize our research investments and has been greatly adding value to our business by ensuring that each study we do builds upon each other and enriches our understanding of our guests, their expectations, and their perceptions of our airport. Their depth and breadth of expertise in market research and customer experience has made Leger an excellent contributor in our journey to strengthen YVR’s customer-centric culture and service delivery.”

Eric Pateman, Vancouver Airport Authority

“Platinum Guild International has partnered with Leger for several years to track platinum jewelry business in the United States. The annual Retailer Barometer study encompasses a broad spectrum of product categories and retail distribution channels, and this comprehensive study provides us with valuable insights about sales performance, consumer experience, and industry sentiment. The team at Leger is a talented group of research professionals who understand our needs and never fail to deliver results.”

Kevin Reilly, Platinum Guild International

“Nortera chose Leger DGTL because they offer an innovative campaign that highlights our employees as ambassadors, going beyond the scope of conventional recruitment campaigns. The agency emphasizes market research and in-depth analyses of target markets for recruitment, providing a unique strategic approach in harmony with Nortera’s objectives.”

Michelle Lemery, Nortera

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