Halloween

October 30, 2024

From October 25 to 27, 2024, we surveyed Canadians to know more about their spending and habits related to Halloween.

Some of the key highlights of our survey about ​Canadians’ Halloween habits include…

  • 83% of children old enough to go trick-or-treating will do so this Halloween, half of Canadians (47%) will be handing out candy, and a third (34%) will decorate their house.
  • 72% of Canadians plan to spend approximately the same amount of money on Halloween as they did last year. On average, Canadians will spend $67.65 on costumes, candy, decorations, and other Halloween-related expenses. This average increases to $121.57 among parents.
  • Only one-quarter of adults (25%) will celebrate Halloween this year. This proportion is higher among parents (34%) and 18 to 34-year-olds (48%).

Methodology

This web survey was conducted from October 25 to October 27, 2024, with 1,520 Canadians aged 18 or older, randomly recruited from LEO’s online panel. A margin of error cannot be associated with a non-probability sample in a panel survey.

For comparison purposes, a probability sample of this size yields a margin of error no greater than ±2.51%, (19 times out of 20) for the Canadian sample.

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