Safety and War: A WIN Survey

May 25, 2022

Recently, the Worldwide Independent Network of Market Research (WIN International), of which Leger is a founding member, conducted 19,422 surveys worldwide to explore perspectives on safety and war.


  • If there were a war that involved their country, 45% of respondents would be willing to fight (including 32% of Canadians).
  • 64% of respondents think Russia is responsible for the military hostilities/war in Ukraine (including 89% of Canadians).
  • 44% of respondents are confident in the quality of the information they find about the Russia-Ukraine hostilities/war in the media in their country (including 64% of Canadians).
  • 40% of respondents are confident in the quality of information they receive about the Russia-Ukraine hostilities/war from the public authorities in their country (including 63% of Canadians).


From April 1 to May 5, 2022, 19,422 people from 24 countries were surveyed using CAWI/CATI/CAPI/TAPI online survey methods. Leger was responsible for data collection in Canada.

Read the article on WIN’s website to learn more.

Related Posts

Improve Your Brand Reputation With Reputation 2024

Companies evaluated in our Reputation 2024 study can gain access to an exhaustive report detailing their brand reputation. Discover public perception of your organization through the lens of the six pillars of reputation, utilizing a model unique to Léger: financial...

Spring Travel Plans

As winter begins to phase out and spring comes roaring in, Canadians have felt the need to get out of their city and travel to other places. From March 8 to10 2024, we surveyed Canadians on their travel plans for this spring. Download the report to learn more. Key...

Unlock the Potential of Canadian Newcomers in 2024

Discover the insights of our "Cracking the Newcomer Code" study, an essential resource for Canadian banks, insurance companies, government entities, public organizations, recruitment and staffing agencies, and more.  If you would like to purchase the full report...

Get the latest in your inbox

Stay up to date on cutting-edge research, news and more.