As part of our weekly COVID-19 tracking study in North America, Leger’s US team is also examining how the travel consumer is changing their habits and vacation plans in these uncertain times.
The Biggest Survey Design Mistakes in Academic Research
A well-designed survey can produce reliable, meaningful data. A poorly designed one can compromise an entire study. And yet, survey design is often underestimated. It’s more than just a series of questions; it’s one of the key pilars for a strong thesis. Whether...
