This webinar is part of Leger’s Conversations with Leger’s Academic Committee webinar series. These webinars explore the post-pandemic world from the perspectives of Leger’s Academic Committee members.
Each webinar includes a 30-minute discussion or presentation featuring a member of Leger’s Academic Committee, followed by a 15-minute question-and-answer session.
On February 9, 2022, at noon Eastern Time, we hosted a webinar featuring Dr. Terry Flynn, APR; FCPRS; ASSOCIATE PROFESSOR, MCMASTER UNIVERSITY; EXECUTIVE DIRECTOR, MASTER OF COMMUNICATIONS MANAGEMENT PROGRAM
This webinar featured a conversation with Dr. Terry Flynn about the importance of crisis response in reputation management.
When a crisis occurs, the next steps are crucial to reputational recovery. Dr. Flynn discussed how to plan for this and what steps should be taken immediately following a crisis.