Leger and R3 Marketing, in collaboration with Dialog Insight, the Canadian leader in relationship marketing solutions, are pleased to present the 5th edition of LoyalT, the most comprehensive study in Canada on the performance of loyalty programs. Known for its ranking of the top 10 Canadian programs, LoyalT also highlights the main industry trends and the strategies of the best loyalty programs in Canada.
NEW THIS YEAR: MOBILE HAS BEEN ADDED TO THE 10 INDUSTRIES ANALYZED, AND A SPECIAL ANALYSIS DEVOTED TO CONVENIENCE STORE AND GAS STATION PROGRAMS
Discover the following results, based on the responses of over 10,000 Canadians:
- The overall performance of the 11 industries analyzed.
- The programs with the highest likeability ratings.
- The impact and progression of premium programs.
- The programs with the highest engagement rates.
- Future loyalty trends.
WEBINAR
Which programs made the top 10 this year? What impact has the pandemic had on purchasing behaviour over the past 12 months?
Luc Dumont, Vice-President, CPG, Leger, and Hans Laroche and Paul Lafortune, Partners at R3 Marketing, revealed the answers to these questions on November 12 in an exclusive free webinar.
