Public Health Communications During a Pandemic: A Leger Webinar

June 4, 2020

The spread of the global COVID-19 pandemic has forced companies and brands to innovate rapidly to stay relevant. How companies manage their relationships and communicate with their stakeholders during this period of crisis will determine whether they are able to successfully adapt and stay afloat in a world that seems to change on a daily basis.

With this in mind, Leger has launched a series of webinars focused on communications in times of crisis. Our goal is to provide you with information that will assist you with navigating these uncertain times. Every Thursday from noon-1 pm EDT (until June 11), Dave Scholz, APR; Executive Vice-President, Leger, will host a free webinar with a special guest. Each webinar features a short introduction, followed by a 30-minute question and answer session.

In our June 4 webinar, special guest Meredith MaxwellManager of Communications and Engagement, Niagara Region Public Healthdiscussed what the last few months have been like for a public health communicator and shared lessons learned and best practices for how to encourage proper and healthy behaviours while also communicating important facts to internal teams and the publicWatch it below! 

Interested in attending other webinars in this series? Click here to learn more and register.

Related Posts

Cube AI Insights: You Bought 30 Seconds. You Got 2.

Cube AI reveals why advertisers have just 2 seconds to grab attention—spark curiosity, build trust, and make ads memorable before viewers scroll away.Across hundreds of ad tests, Cube AI consistently notices the same pattern: If attention doesn’t lock in early, it...

Craft Advertising That Leaves a Mark, No Matter the Market

There’s a quiet flaw in global marketing strategy that plays out in markets around the world every day: International ads — often beautifully produced and widely celebrated in their home markets — are launched in new regions with minimal or no adaptation. Maybe the...

How Rebirth Storylines Reveal Themselves in Emotional Journeys

In his seminal work The Seven Basic Plots, author Christopher Booker argues that nearly all stories, across cultures and eras, follow one of seven fundamental narrative structures. These include well-known arcs like Overcoming the Monster, The Quest, and Rags to...

Get the latest in your inbox

Stay up to date on cutting-edge research, news and more.