In the fast-paced realm of advertising, capturing a viewer's attention within the first few seconds of a commercial is not just beneficial; it's imperative. Industry research, including findings from Cube AI and Leger and other advertising analytics firms, underscores...
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Navigating the Skincare Industry: Key Trends and Insights for Brands in 2024-2025
The Canadian skincare industry is projected to be worth approximately $2.13 billion in 2024, representing steady...
Introducing the Brand Momentum Study: CPG Insights to Drive Your Next Strategies
Staying ahead of the competition requires more than a good marketing strategy — it demands a deep understanding of CPG...
Case Study: The Importance of Emotional Engagement in the Final Moments of Advertising
In the competitive world of advertising, capturing and maintaining viewer attention is paramount. As experts in...
Top 10 Questions to Ask Before Choosing a VoC Platform
Many clients who approach our LegerCX department have reached the strategic stage of continuously collecting customer...
3 Ways to Harness AI in Healthcare Market Research: A New Era of Insights
In today's fast-paced healthcare landscape, the need for precise and actionable market...
Cube AI: 5 Key Learnings From Biometrics to Create More Effective Advertising
In today's digital age, consumers are bombarded with countless advertisements every day,...
Improve Your Brand Reputation With Reputation 2024
Companies evaluated in our Reputation 2024 study can gain access to an exhaustive report...
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