WOW 2024: Discover the Best In-Store and Digital Customer Experience in Canada

January 23, 2024

Our WOW 2024 study has once again delved deep into the retail industry to unveil the annual ranking or retailers offering the best customer experience in Canada. Find out which companies stood out most this year by downloading the official study booklet.  

Discover the WOW 2024 Rankings

To adapt to an ever-changing retail landscape and the challenging economic context, retailers must understand whether they are meeting their customers’ needs and expectations. Our experts measured and analyzed more than 20 performance indicators across different sectors to identify the retailers who have performed best according to their recent visitors.

In the study booklet, you’ll find:  

  • The WOW In-Store ranking for the best customer experience in Ontario, Western Canada, and Quebec, for retailers who received a WOW Index of 90 or higher 
  • The top 10 WOW Digital for the best online customer experience in Canada
  • The complete ranking for each region 
  • The complete rankings by sector

To learn more, you can (re)watch the in-store webinar here and the digital webinar here.

WOW 2024: Uncover a Goldmine of Customer Experience Insights Tailored to Your Stores and Website

More than ever, retailers know that offering an outstanding customer experience is essential to their success. Our WOW 2024 studies can help you analyze all the aspects of your customer experience in detail and make data-driven strategic decisions.  

Contact us to get your personalized report.

Related Posts

Sikh Separation

From December 13 to 16, 2024, we surveyed Canadians on the Sikh separatist movement.Some of the key highlights ​of our survey about the Sikh separatist movement include…​Awareness and Concerns​ Over half of Canadians (53%) are aware of accusations that the Indian...

Federal Politics: Liberal Party Leadership

From January 10 to 13, 2025, we surveyed Canadians on who should replace Justin Trudeau as leader of the Liberal Party of Canada, which party Canadians would vote for, and if Canada should become the 51st U.S. state.Some of the key highlights of our survey include​…...

Justin Trudeau’s Leadership

From December 20 to 22, 2024, we surveyed Canadians on Justin Trudeau's leadership.Some of the key highlights of our survey include​… Despite a tumultuous week in Parliament, voting intentions remain stable. Pierre Poilievre's Conservative Party is currently leading...

Holiday Season

From December 13 to 16, 2024, we surveyed Canadians on the holiday season.Some of the key highlights ​of our survey about Canadians' Perspective on the Holiday Season include…​FEELINGS TOWARD THE HOLIDAYS​ Canadians are divided on the holiday season: 35% can’t wait as...

Get the latest in your inbox

Stay up to date on cutting-edge research, news and more.