Vancouver, September 24, 2020 – Leger is proud to announce the addition of Jason Allsopp to its team of experts as Vice-President of Leger’s Vancouver office. Since Leger’s acquisition of NRG last year, Jason will be responsible for developing client accounts across British Columbia, and expanding Leger’s presence along the west coast.
He has more than 20 years of extensive market research experience (both in Canada and internationally). Before joining Leger, Jason was the Vice-President of Ipsos in Vancouver, BC, where he was responsible for managing and conducting a wide variety of qualitative and quantitative research projects, many of which utilized advanced analytics.
During his career at Ipsos, Jason Allsopp specialized in lottery and gaming, and travel and tourism research, while also marketing retail studies in British Columbia.
“Jason joins our team with a focus on ensuring that our clients in British Columbia benefit from Leger’s world-class research and tools. His extensive market research experience, backed by his in-depth knowledge of markets in British Columbia, makes him ideally suited for this position,” said Heather Owen, Vice-President of Leger’s Vancouver office.
“We are thrilled to welcome Jason to our team to support our development of Leger’s presence within the British Columbia market. His extensive knowledge of market research and advanced analytics, situated within the broader context of his regional knowledge, makes him an asset to our clients in Western Canada. We are happy to provide them with a resource who deeply understands their needs and objectives,” said Jean-Marc Léger, President, Leger.
Leger is the largest Canadian-owned market research and analytics company, with more than 600 employees in eight Canadian and US offices. Leger has been working with prestigious clients since 1986. For more information: leger360.com.
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