Lifestyle and habit changes during the pandemic – June 22, 2021

Lifestyle and habit changes during the pandemic – June 22, 2021

This survey explores the perspectives of Canadians and Americans on lifestyle changes during the pandemic. As many plan to get back to “normal” soon, we asked Canadians and Americans to look back on the past year and tell us how their lifestyles and habits...
[WEBINAR] The Commercial Shift: The Recovery (Phase 4)

[WEBINAR] The Commercial Shift: The Recovery (Phase 4)

One year after the beginning of the pandemic, have consumers maintained the new consumption habits they adopted during the crisis? Leger and lg2 are proud to present the 4th wave of their series of analyses on how Canadian consumers’ habits and behaviours are changing...
[WEBINAR] The Commercial Shift: The Recovery (Phase 4)

The Commercial Shift: The Recovery (Phase 4)

Leger and lg2 are proud to reveal the COVID-19 personas as part of the 4th phase of their study, The Commercial Shift: The Recovery. Part of a series of analyses on changes in Canadian consumers’ habits and behaviours following the COVID-19 crisis, conducted in 4...
The Future of Wearing a Mask – June 15, 2021

The Future of Wearing a Mask – June 15, 2021

This edition explores the future of wearing masks in the United States and Canadians’ perspectives on their second vaccine dose. We explored where Americans will continue to wear masks, and whether they assume that people wearing a mask have not been vaccinated....