A patient journey map is a valuable tool to understand the entire patient experience that can also be leveraged to develop DTC campaigns in areas you may not have considered. Although DTC marketing has been used extensively in the pharmaceutical industry, it has been...
WOULD YOU LIKE TO BE THE FIRST TO RECEIVE THE LATEST RESULTS OF LEGER’S NORTH AMERICAN TRACKER? Leger’s North American Tracker is conducted in partnership with the Association for Canadian Studies (ACS) and published in The Canadian Press. We regularly survey...
THIS SURVEY EXPLORES CANADIANS’ AND AMERICANS’ PERSPECTIVES ON ECONOMIC CONDITIONS AND THEIR MENTAL HEALTH. With the economic conditions in Canada and the U.S. improving slightly, our latest North American Tracker explored how Canadians and Americans feel about the...
THIS SURVEY EXPLORES CANADIANS’ AND AMERICANS’ PERSPECTIVES ON CRIME AND VIOLENCE, POLITICS AND TRUMP’S INDICTMENT. Recently, many news stories have been circulating about crime and violence in Canada and the United States. The latest edition of our...
This portion of the 2022 edition of the WIN World Survey (WWS) explored perspectives on health. The WWS is conducted annually by the Worldwide Independent Network of Market Research (WIN International), of which Leger is a founding member. Some of the topics the...
![Health Survey [2022 WIN World Survey]](https://leger360.com/wp-content/uploads/2024/02/20230328-WIN-Feature-1080x675.jpg)