Canada’s healthcare system is grappling with an increasing backlog of medical procedures, diagnostics, and treatments. General practitioners (GPs) and nurses, at the forefront of patient care, face tremendous pressure due to these delays. A recent Leger survey of 100...
As the 2024 BC provincial election draws near, Leger plans to repeatedly administer this survey on a weekly basis to provide up-to-date polling and insights related to the upcoming election. This survey was conducted from September 20 to 23, 2024. Download the report...
In the fast-paced realm of advertising, capturing a viewer’s attention within the first few seconds of a commercial is not just beneficial; it’s imperative. Industry research, including findings from Cube AI and Leger and other advertising analytics firms,...
In the competitive world of advertising, capturing and maintaining viewer attention is paramount. As experts in leveraging attention metrics and facial emotion analysis, Cube AI, powered by Leger, has delved deep into the nuances of how emotions influence ad...
Many clients who approach our LegerCX department have reached the strategic stage of continuously collecting customer feedback to improve their journeys. The primary goal of this initiative is often to quickly reduce perceived pain points in the customer experience,...