Gain valuable perspectives
Stay on top of North America’s latest market trends, industry shifts, and more with our latest insights.
Get the latest news
Inform your strategies and get better insights through our latest free reports and articles.
Quebec Voting Intentions: The PQ Remains Ahead, but the Race Is Far From Settled
Four months ahead of Quebec’s next provincial election, scheduled for October 5, 2026, according to Élections Québec, Quebec’s political...
Ebola Preparedness Enters the World Cup Conversation
As the Ebola outbreak in Central Africa continues to draw international attention, Canadians are weighing the risks at home, the role of...
Alberta Is Watching the Separation Debate, But Most Want to Stay in Canada
As Alberta’s sovereignty and separation debate continues, new Leger data shows a clear divide between attention and support. Albertans are...
BC Conservatives Take Narrow Lead as Housing Costs, Health Care, and the Economy Shape Voter Priorities
British Columbia’s political landscape remains highly competitive. According to Leger’s latest British Columbia Pulse Check, the BC...
Canadians Weigh the Potential Impact of Alberta and Quebec Independence
Talk of provincial independence has resurfaced in different parts of the country, raising questions about national unity, economic impact,...
Explore new market intelligence
Level up your decision-making in your industry with research-backed intelligence to propel you forward.
Lana Porter Meets AIMI: A Human Take on AI-Moderated Interviews
As AI becomes more common in market research, qualitative teams are asking a practical question: how can new tools help us move faster and...
The Biggest Survey Design Mistakes in Academic Research
A well-designed survey can produce reliable, meaningful data. A poorly designed one can compromise an entire study. And yet, survey design...
The KPI Canadian bank data teams may be missing: Permission Elasticity
By Susan Sanei-StampCanadian banks are investing heavily in smarter personalization. Better advice, more relevant offers, predictive...
From Funding Approval to Data Collection: Academic Research Participant Recruitment Challenges
Receiving research funding is a major milestone. After months of grant writing, revisions, and waiting for approval, it can feel like the...
The Pollster Polled: Stéphane Drouin
What if, for once, we reversed the roles? At Leger, we are used to asking questions, analyzing answers, and uncovering insights that...
Get the latest in your inbox
Stay up to date on cutting-edge research, news, intelligence, and more.